We are thrilled to announce the launch of our new WhatsApp Business Profile Management feature, designed to help you enhance your business's presence and engagement with customers.

Your WhatsApp Business profile picture serves as the visual representation of your brand identity, making it crucial to keep it updated and reflective of your business ethos. In this article, we'll walk you through the step-by-step process of changing your profile picture on WhatsApp Business, ensuring that your business profile maintains a professional and engaging appearance.


How to configure WhatsApp profile picture

Step 1: Go to Settings > WhatsApp > Numbers

Step 2: Click on the three dots under Actions > Update Business Profile

Step 3: Click to upload

Step 4: Under Display Image > Click to Upload > Save

The WhatsApp Business API client scales and crops uploaded profile photos to be a square with a max edge of 640px and max size of 5MB before uploading to our servers. 

Images with a height or width of less than 192px may cause issues when the resizing occurs, because of this, an image size of 640x640 is recommended.

How Customers View Your Profile:

Customers can view your business profile by clicking your business's name or number in a conversation thread. This accessibility ensures that your customers always have the latest information about your business at their fingertips.


Q: Why is it important to update my WhatsApp Business profile picture?

Your profile picture is the first visual impression customers get of your brand. Keeping it updated ensures that your business profile appears professional and reflects your brand identity accurately.

Meta recommends using images that are a square with a maximum edge of 640px and a maximum file size of 5MB. Images with dimensions of 640x640 pixels are ideal to avoid any resizing issues.

Q. Why profile picture matters

Your WhatsApp Business profile lets you add publicly viewable information about your company. These details include your business name and address, category, description, email address, and website. This comprehensive profile helps customers easily understand who you are and what you offer, fostering trust and encouraging engagement.