Using AskAI for Ad Manager

Modified on: Tue, 4 Aug, 2026 at 8:54 AM

Ad Manager

Using AskAI for Ad Manager

Create, manage, and optimize advertising campaigns through natural-language conversations with AskAI.

What You'll Learn

This article explains how to use AskAI to handle advertising workflows across Meta and Google Ads. You'll learn how to create campaigns conversationally, manage existing campaigns, build audiences, access campaign resources, review performance data, and connect advertising accounts.

AskAI makes Ad Manager capabilities available through guided conversations, allowing you to describe your advertising goals and receive actionable campaign recommendations without navigating multiple screens.

Table of Contents

What is AskAI for Ad Manager?

Key Benefits

Creating Campaigns with AskAI

Managing Existing Campaigns

Creating and Managing Audiences

Accessing Campaign Resources

Understanding Campaign Performance

Connecting Advertising Accounts

User Control and Safeguards

How to Use AskAI for Ad Manager

What is AskAI for Ad Manager?

AskAI for Ad Manager brings advertising capabilities into HighLevel's conversational AI interface. You can describe what you want to achieve in plain language, and AskAI guides you through campaign creation, audience setup, performance analysis, and account management across Meta and Google Ads.

Instead of navigating multiple screens and menus, you interact with AskAI using natural-language requests. AskAI collects the necessary details, configures supported settings, and presents drafts or recommendations for your review before any changes are published.

This integration establishes the foundation for a dedicated Ad Manager sub-agent that will support more complex and proactive advertising workflows in future releases.

Key Benefits

Using AskAI for Ad Manager delivers measurable improvements across your advertising workflow:

Faster Campaign Creation — Move from an advertising goal to a campaign draft through a guided conversation, eliminating manual navigation across multiple setup screens.

Simpler Setup — Configure audiences, conversions, targeting, and assets without switching between interfaces or memorizing resource IDs.

Unified Assistance — Create, manage, report on, and improve campaigns from one conversational experience instead of separate tools.

Safer Execution — Draft-first creation and approval-based actions keep you in control. Publishing and destructive actions always require explicit confirmation.

Foundation for Agentic Advertising — Establishes the capabilities required for a specialized Ad Manager sub-agent that will support broader advertising outcomes.

Creating Campaigns with AskAI

AskAI can collect campaign requirements, configure supported settings, and create campaigns for your review. All campaigns are saved as drafts and published only after you provide explicit approval.

How AskAI Guides Campaign Creation

AskAI uses a structured question flow to gather all required campaign details. After you describe your goal, AskAI asks targeted questions to capture campaign configuration, displays what it has captured with checkmarks, and confirms details before creating the draft.

Example: Google Search Campaign

Creating a Campaign for a Fitness Website

User request: "Let's create a Google Search campaign for my website https://www.anytimefitness.com/en-in/locations/mumbai-maharashtra-in-1221 running from tomorrow to next Saturday for budget 10$ per day. Target all genders, language Hindi Marathi and English with age range 20 - 45"

AskAI verifies integration: "Ad Manager is active. Let me check your Google integration and set up the campaign steps."

Confirms connection: "Google is connected. Let me mark that done and kick off Task 1 — Campaign Basics."

Displays captured details: Landing URL (carra.co.in), Network (Search only), Daily Budget ($10/day), Schedule (Aug 1 → Aug 8, 2026), Gender (All genders), Languages (Hindi, Marathi & English), Age Range (20–45).

Asks follow-up questions: "What should we call this campaign?" → User: "Anytime fitness mumbai"

Asks bidding strategy: "Which bidding strategy should we use?" → User: "Maximize Clicks (recommended)"

Asks targeting confirmation: "Should ads target Mumbai, Maharashtra, India (city - 1.3M reach)?" → User confirms location.

Example: Meta Lead Generation Campaign

Creating a Campaign with Ad Copy

User request: "Create a campaign with headlines 'Fresh cakes every day', 'We bake what you want', 'Flavour in every bite' and descriptions 'Delicious hand crafted cakes', 'Instagrammable cakes'"

AskAI confirms approval: "Everything looks great! Let me put together your campaign summary for review before we create it."

Shows approval status: "APPROVED — Create Google Search Campaign — Sweet Crumbs Cake Shop"

Confirms draft creation: "Please review the details above and approve to save the campaign as a draft. You'll then be able to publish it live to Google Ads!"

Saves draft successfully: "Your campaign draft has been saved successfully!" with a summary table showing Campaign Name, Status (Draft), Daily Budget ($10/day), and Locations (Thane, Bandra West).

Supported Campaign Types

Meta Campaigns

Lead Generation, Website Traffic, Engagement, and Sales

AskAI supports Meta's primary campaign objectives. Describe your advertising goal, and AskAI will guide you through the required configuration steps.

Google Campaigns

Search and Demand Gen

Create Google Search campaigns to appear in search results or Demand Gen campaigns to reach users across YouTube, Discover, and Gmail.

Draft-First Creation

All campaigns created through AskAI are saved as drafts. Publishing requires explicit approval, ensuring you maintain full control over when campaigns go live.

Managing Existing Campaigns

AskAI can help you manage campaigns that have already been created. You can list campaigns, review details, edit settings, and perform campaign actions through natural-language requests.

Available Campaign Management Actions

List and Filter Campaigns — View campaigns across Meta and Google Ads with filtering options by platform, status, or performance criteria.

Review Campaign Details — Access campaign configuration, targeting settings, and current performance metrics through conversational queries.

Edit Campaign Settings — Modify supported campaign settings such as budgets, targeting parameters, and optimization goals.

Clone Campaigns — Duplicate existing campaigns to create similar campaigns with modified settings.

Pause, Resume, or Delete — Control campaign status or remove campaigns entirely with confirmation required before execution.

Republish After Changes — Apply campaign modifications and publish updated versions after reviewing proposed changes.

Note

Publishing campaigns and performing destructive actions (such as deleting campaigns or disconnecting accounts) require confirmation. AskAI will prompt you to approve these actions before executing them.

Creating and Managing Audiences

AskAI supports key audience workflows for both Meta and Google Ads. You can create custom audiences, lookalike audiences, and platform-specific audience types without manually locating resource IDs or navigating audience setup interfaces.

Meta Audience Types

Supported Audience Types

AskAI can create Custom audiences, Lookalike audiences, Website audiences, Page engagement audiences, Lead-form audiences, and Smart List-based audiences for Meta campaigns.

Google Audience Types

Supported Audience Segments

For Google Ads, AskAI supports Customer Match audiences, Website visitor audiences, Lookalike audiences, Interest audiences, Custom audiences, and Demand Gen audience segments.

Simplified Audience Setup

AskAI can retrieve available audience sources and help you select the right option without manually locating IDs. Describe the audience you want to create, and AskAI will guide you through the configuration process.

Conversational Advertising

Create and Optimize Campaigns Through Natural Language

AskAI brings the full power of Ad Manager into a conversational interface, eliminating manual navigation and streamlining advertising workflows.

Accessing Campaign Resources

AskAI can retrieve supporting resources required during campaign setup. Instead of manually navigating to different sections of Ad Manager to find resource IDs, you can request these resources through AskAI.

Meta Resources

Meta Pages and Instagram Accounts — Retrieve connected Pages and Instagram accounts available for campaign promotion.

Tracking Resources — Access datasets, pixels, lead forms, and conversation forms configured in your Meta advertising account.

Google Resources

Conversion Tracking — Retrieve conversion actions and conversion goals configured in Google Ads.

Campaign Assets — Access images, videos, and other creative assets available for use in campaigns.

Targeting Options

Keywords and Interests — Search available keywords and interest categories for targeting configuration.

Locations and Languages — Retrieve geographic targeting options and language settings.

Demographics — Access demographic targeting options including age ranges, gender, and household income.

Understanding Campaign Performance

AskAI can retrieve and present performance data for campaigns, ad groups or ad sets, ads, and keywords. You can request data for specific date ranges and receive results in multiple formats including visual trend charts.

Example: Meta Click Analysis

Analyzing Campaign Performance Over Time

User request: "Can you create a line for Meta Ad Manager platform for clicks in the last year"

AskAI confirms subscription: "Subscription confirmed. Now fetching monthly click data in parallel across all 12 months."

Displays monthly breakdown: Shows click totals for each month (Aug 2025: 48, Sep 2025: 7, Oct 2025 through May 2026: 0, Jun 2026: 0, Jul 2026: 16)

Renders trend chart: AskAI generates a line graph showing Meta Ad Manager Monthly Clicks (Aug 2025 - Jul 2026) with clear visualization of click trends over time.

Performance Data Types

Performance Level

Campaigns, Ad Groups, Ad Sets, Ads, and Keywords

Request performance data at any supported level. AskAI can show results for entire campaigns or drill down into individual ads and keywords.

Presentation Formats

Performance Summaries — High-level overview of key metrics including impressions, clicks, conversions, and cost data.

Metric Breakdowns — Detailed metric analysis comparing performance across campaigns, ad sets, or time periods.

Trend Graphs — Visual line charts showing performance trends over the selected date range with monthly or daily breakdowns.

Campaign Improvement Suggestions — Recommendations for optimizing campaign performance based on current data.

Custom Date Ranges

Specify any date range when requesting performance data. Examples include "last 7 days", "this month", "last 30 days", "last year", or custom start and end dates.

Connecting Advertising Accounts

AskAI can guide you through the Ad Manager account-connection and authorization flow for Meta and Google Ads. The connection process follows the same security and compliance requirements as connecting accounts directly through Ad Manager.

Existing Ad Manager permissions, subscription rules, account access controls, and platform compliance requirements continue to apply when connecting accounts through AskAI.

Note

Disconnecting advertising accounts requires confirmation before execution. AskAI will prompt you to approve this action to prevent accidental disconnections.

User Control and Safeguards

AskAI is designed to assist users without making critical advertising decisions independently. Multiple safeguards ensure you maintain full control over your advertising activities.

Built-In Safeguards

Draft-First Creation — All campaigns are saved as drafts by default. Publishing requires explicit user approval.

Approval-Based Publishing — Campaign publication always requires explicit approval, preventing accidental or premature launches.

Destructive Action Confirmation — Deleting campaigns, removing Pages, and disconnecting accounts require confirmation before execution.

Meta Special Ad Category Enforcement — Meta's Special Ad Category requirements are enforced during campaign creation for campaigns targeting housing, employment, credit, or social issues.

Existing Permission Checks — All role and permission checks from Ad Manager continue to apply. AskAI respects existing account access controls.

Redirects for Unsupported Actions — When you request an action not yet supported by AskAI, it will redirect you to the relevant Ad Manager interface.

User Control Priority

AskAI is designed as an assistant tool. You maintain full control over all advertising decisions, campaign launches, and account-level actions. No critical advertising action executes without your explicit approval.

How to Use AskAI for Ad Manager

Follow these steps to create or manage campaigns using AskAI:

Step 1

Open AskAI

Access AskAI from your HighLevel account. The AskAI interface is available from the main navigation or quick access menu.

Step 2

Describe Your Advertising Task

Use natural language to describe what you want to accomplish. Examples include "Create a Meta lead generation campaign," "Show my active campaigns," or "Build a Google Search campaign using my website."

Step 3

Provide Additional Details

Answer any follow-up questions from AskAI. For campaign creation, this may include budget, targeting preferences, conversion goals, or asset selection.

Step 4

Review the Generated Campaign or Proposed Action

AskAI presents a draft campaign or action summary for your review. Verify all settings, targeting parameters, and configuration details before proceeding.

Step 5

Approve the Action

When prompted, provide explicit approval to publish the campaign or execute the requested action. AskAI will not publish campaigns or perform destructive actions without your confirmation.

Example Requests

Task Type	Example Request
Meta Lead Campaign	"Create a Meta lead generation campaign"
Google Search Campaign	"Let's create a Google Search campaign for my website https://www.anytimefitness.com running from tomorrow to next Saturday for budget 10$ per day"
Campaign with Ad Copy	"Create a campaign with headlines 'Fresh cakes every day', 'We bake what you want' and descriptions 'Delicious hand crafted cakes'"
Campaign Listing	"Show my active campaigns"