Prospecting at Sub Accounts: Complete Guide Benefits & Setup

Modified on: Mon, 21 Jul, 2025 at 3:26 AM

Prospecting in sub accounts enables you to do more advanced prospecting from finding new leads, nurturing and outreach them seamlessly at one place. Therefore Prospecting is available in two areas:

  1. Agency View – for lead discovery and basic prospecting
  2. Sub-Account View – for advanced engagement and automation

Only Sub-Accounts can send emails, SMS, and run workflows. That’s why prospecting efforts are most powerful when done (or migrated) inside a sub-account.


Following are the main benefits why you should do prospecting in your Sub Account.

Add Prospect to your CRM Contacts



  1. Prospect generated in a sub account gets automatically added to your contacts lists so you can nurture them (this is not possible in Agency Level Prospecting)
  2. This is valid for prospect created manually, via prospecting widgets or via Prospect AI - as soon as prospects are created they automatically added to your contact



Setup Workflows for New Prospect Generated

  1. Multiple Workflows can be triggered for any Prospect generated in a sub account using the prospecting tool (welcome emails, and auto add prospects to your opportunities and pipelines etc)

Send Prospecting Audit Reports to your clients

  1. Send prospecting Audit Reports to your Prospects via emails using custom objects in emails
  2. You can also manually send Prospecting audit reports using sharing option


How to enable Prospecting in your Agency sub account


Navigate to Marketing Tab inside your sub account - and then locate Prospecting Tab at the top navigation bar


  1. If you already have an active Prospecting Subscription at Agency

    1. You can Link a sub account with it to get access at your sub account as well

    2. And then Migrate the Prospects to that Sub Account (it will automatically copy them to your contacts, and triggers workflow if any)

    3. Go to that sub account:  Marketing Tab and then select Prospecting Tab

  2. If you want it for more than one sub account 

    1. Go to Reselling Tab inside Agency View

    2. Toggle ON Prospecting Tab

    3. Go to that sub account:  Marketing Tab and then select Prospecting Tab

  3. If you already have a sub account

    1. All sorted, no action needed

    2. You can simply migrate prospects from Agency to Sub Account if you want (it will automatically add them to your contacts, and triggers workflow if any)



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