What’s the Difference?
Pushing Updates = Sends changes from an updated snapshot to sub-accounts that previously loaded it.
Loading a Snapshot = Adds snapshot items into an existing sub-account without deleting or modifying existing content.
Part 1: Pushing Updates to Sub-Accounts
When to Use:
You’ve made changes to your original sub-account and refreshed the snapshot - now you want to sync those updates to sub-accounts that previously loaded that snapshot.
Important: Always refresh the snapshot before pushing updates to ensure the latest changes are included.
How to Push Snapshot Updates
Go to Agency View > Account Snapshots
Locate your snapshot and click the ? Refresh icon to pull in recent changes
Then click the Push Updates icon next to the snapshot
Confirm the prompt by clicking OK
Select the sub-accounts you want to update.
Choose which assets to push (e.g., workflows, funnels, forms)
What Happens When You Push Updates?
New assets added via snapshot refresh will be added to the sub-accounts
Existing assets (e.g., workflows, campaigns) will be overwritten with the latest version in the snapshot
Any custom changes made by the client to snapshot-linked assets will be lost unless they’re duplicated first
Important Rules to Know:
Pro Tip: How to Prevent Overwrites
If you want to let clients customize a campaign without it being overwritten:
Create a copy of the original item (e.g., “Campaign X (Copy)”)
Instruct the client to make edits to the copied version
Update any connected automations to use the copy instead
The copied version is not tracked by the snapshot and will remain untouched during updates.
Part 2: Loading Snapshots into Existing Accounts
This is for adding snapshot content into a live sub-account manually.
What Happens:
Nothing gets deleted
Snapshot items are added on top of existing content
If you load the same snapshot multiple times, items will duplicate
For agencies loading snapshots into 100+ accounts:
The first 100 are processed immediately
Next 100 after 10 minutes
Then every 10 minutes thereafter in batches of 100
Use Load Snapshot if you’re onboarding a client with a template
Use Push Update if they’ve already been onboarded and need synced changes
Related Articles
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article